According to data provider Tianyancha, XPeng applied for three “XPeng Metaverse” trademarks on November 1.
The legal status of these trademarks is currently “pending”.
Li Auto filed an application for registration of the “Li Auto Metaverse” trademark on September 15, which is classified as a means of transportation.
As of now, NIO has not filed a trademark related to Metaverse, although its venture capital arm, NIO Capital, led a Series C round of funding for Chinese augmented reality (AR) tech company Nreal in late September.
Facebook founder and CEO Mark Zuckerberg said in late June that the company’s future plans go far beyond social media to building a Metaverse. It appears that China’s carmakers are looking into the space as well. It is not yet know what Xpeng is planning to do with the Trademarks.
At the end of last month, Zuckerberg further announced that Facebook would be renamed Meta to show the company’s commitment in this area.
Analysts at China’s Soochow Securities said in a report at the end of June that as the infrastructure to build the Metaverse matures, we are getting closer to a new phase of the Internet.